Ricardo Zisis

Vice President/ Latin America

Ricardo is Vice President of Perceptual Advisors Latin America. He has pursued a vast business and publishing career in Latin America. From 2014 until last year, Ricardo led AméricaEconomía Media Group in a successful turnaround and a strategic change towards a multiplatform business with a strong emphasis on the digital business- website, social media, mobile, and video – as well as a growing conference & events division. He launched both Harvard Business Review America Latina and Harvard Business Review Brasil, performing the dual role of publisher & editor-in-chief of those publications. From this launching pad, he spearheaded the development of a conference division, a book publishing division, and a corporate learning division. Ricardo was Business Director at EMB Editorial Group, leading the commercial area of seven trade magazines in Chile. Back in 1986, he was part of the founding team of AméricaEconomía, a magazine that pioneered regional business coverage, serving as Editor-in-Chief from 1988 to 2000. Ricardo is fluent in Spanish, English and French and conversant in Portuguese. He holds a BA in Economics from Hebrew University of Jerusalem and postgraduate studies in Economics at Universidad de Chile.